Pre-Order

Ruby Star Society Sarah Watts Hello Alice Jellyroll

$48.00

This collection is on preorder, we expect it to arrive in the shop in October (subject to change).

Jellyroll 2.5″ x 44″ contains 40 Piece Assorted of 28 Premium 100% Ruby Star Cotton prints

12 yards in stock

Description

Step into a world of wonder with Hello Alice, a playful collection by Sarah Watts. Inspired by the whimsy of classic storybooks, this collection features stacks of books, lively flowers, curious hares, and hidden surprises. It's a vibrant, modern color palette that feels right at home with Ruby Star Society.

Hello Alice invites you to fall down the creative rabbit hole and bring a little storybook magic to your next project.

Sarah Watts loves drawing cute, cuddly animals, but her art also has a darker side because she loves creepy things too. Growing up, Halloween was like her family's Christmas (they even lived in some haunted houses!). As a child with limited means and imaginative parents, Sarah was already selling artwork to help her family with the bills. Since graduating from Ringling College with a degree in illustration she has worked prolifically, with gigs like designing baby clothes, illustrating numerous book covers, and creating fabrics as a founding designer of Cotton+Steel. Most recently, she started a company with her husband called Craftedmoon that specializes in stationary and gifts for the crafty homebody.